Tuesday, November 25, 2008

Your Money Tree

Hey you!

Ever hear the old saying, "Money doesn't grow on trees?" Well, I've heard it a time or two, and to be honest it's a saying that often perplexed me given that money is made of paper...and paper is produced from trees...simple, no? Ok, so that was in my youth that it was worthy of an argument and I grew out of it...now, however, it's almost like the underlying national theme on money--that there is no money. Geez...I guess I'll miss the trees...

"It's an economic downturn very similar to the Great Depression." At least that is what we're hearing broadcast on every news channel, every radio station, every newspaper, virtually every means of communication is saturated with warnings and "bad" news about where the nations sits financially and what you should or should not be doing with your money. I'm not saying to ignore what's going on. I'm definitely not saying that it is "wrong" or "misguided."

What I will say is that there is no time like the present to capitalize on doing what you love to do--and if you're reading this, chances are that what you love to do is help people because you love healthy smiles and healthy lives! Create your own wealth, your very own Money Tree, right now and sail into 2009 with clarity on what matters most to you! You can do it...and if you have any questions on how...you know how to reach me or my team...we'd like nothing more than to see you win in everything you do! Oh...and paper is still made from trees...

Tuesday, November 18, 2008

The Dental Economy

Here is a blurb from an article I just wrote:

First things first, let's check in with your mindset. Do NOT "hop on the band-wagon" and use the economy challenges as the justification that your practice doesn't work. Do NOT go to your colleagues to get agreement or sympathy that there is a downturn in your business. General practitioners participate in the "dental economy." This is different from the US economy. While it is important to pay close attention to outside factors affecting those who buy your services, the important thing to note is that the dental entrepreneur's job is to swiftly maneuver around or through circumstances. The crisis surrounding the US economy is important, but it is just another circumstance to manage. It is actually easier to build a business in downturns. If you Google "business starts in 1930" you will see many businesses that started then and have been successful ever since.

Being agile and willing to successfully adapt to all circumstances is a dental entrepreneur's job. Thriving, not merely surviving, is the mindset that has doctors build their practices in the face of any circumstance, while others are left to think about shrinking. There are less people thinking about expanding and it allows you to attract those that are ready and can buy. Buying anything is rooted in emotion and if you and your team know how to speak directly to that root emotion, in any situation your patient will find the money to get what they want done.

Yeah...You pretty much ROCK!